Our beloved dogs and cats are irreplaceable members of the family.
We all want them to live long, healthy lives, don’t we?
As you live with them, haven’t you wondered at least once, “What are they doing when I’m away?” or “How is their health?”
To address these concerns, “SATELLAI” unveiled its next-generation concept for “SATELLAI Sense AI,” an AI pet intelligence system, at IFA 2026!
“SATELLAI,” which uses AI to watch over pets’ lives, has announced its next-generation vision!
SATELLAI announced the next-generation vision for its AI pet intelligence system, “SATELLAI Sense AI,” at the international trade show “IFA 2026,” held at Messe Berlin in Berlin, Germany, from Friday, September 4, 2026, through Tuesday, September 8, 2026.
PR TIMES
At the booth...
- "SATELLAI Cat Tag," a smart wearable for cats
- "SATELLAI Tracker Ultra," a satellite-enabled wearable for dogs
...were on display.
Through these products and AI-powered pet technology, we aim to help pet owners understand their dogs’ and cats’ daily behaviors and routines, and support the creation of an environment where they can watch over and care for their pets with peace of mind.
Furthermore, we are developing technology that goes beyond conventional tracking—which merely monitors a pet’s location and activity levels—to use AI to analyze data on pets’ behavior, daily habits, activity levels, and well-being.
What is “SATELLAI Sense AI”? Gain a Deeper Understanding of Your Pet’s Personality and Preferences
"SATELLAI Sense AI" is an AI system that combines pet data collected from devices, information entered by owners, and contextual information—such as dog and cat breeds— to identify each pet’s behavioral tendencies.
Rather than simply displaying location and activity levels as raw numbers, it converts daily behavioral patterns and changes over time into easy-to-understand insights expressed in natural language.
This makes it easier to identify behavioral characteristics and changes that are difficult to detect in everyday life.
Key AI Features
- Pet Personality Portrait: A feature that helps identify a pet’s personality and preferences based on behavioral patterns and information provided by the owner
- Pet Diary: A feature that uses daily activity data to review your pet’s behavior that day in story format
- Virtual Pet Nanny: An AI experience that monitors changes in habits or activity levels—deviations from the norm—to help owners stay alert to these changes
These features are scheduled to be rolled out sequentially starting with the "SATELLAI Cat Tag."
Comment from Mao Hanyong, Founder & CEO of SATELLAI (HK) CO., LIMITED
PR TIMESSmart sensors can collect data, but it is AI that provides context for that data.
Next-generation pet technology will do more than just track a pet’s location and activity levels.
We believe it will help pet owners understand behavioral trends and changes that are difficult to detect in everyday life.
At IFA 2026, SATELLAI also announced collaborations with Deutsche Telekom IoT and Swift Navigation.
Through these partnerships, SATELLAI aims to create a global pet intelligence experience that integrates location, activity, and behavioral data.
Weighing just 4g! The "SATELLAI Cat Tag" wearable for cats
The "SATELLAI Cat Tag" is SATELLAI’s first smart wearable designed for cats.
It received the "Messe Highlight Award 2026," presented by the German consumer technology media outlet COMPUTER BILD at IFA 2026.
The device itself features a compact design weighing about 4g, and even when attached to a collar, the total weight is a mere 8g.
Designed primarily for indoor cats, it monitors activity levels and behavioral patterns.
It connects via Bluetooth and can be attached to a collar designed to be easily removable, ensuring safety and freedom of movement for cats that frequently navigate tight spaces.
The collected data is utilized by SATELLAI Sense AI to help you understand each cat’s daily rhythm, activity patterns, and behavioral changes.
It also detects a decrease in your cat’s activity level, allowing you to notice any health issues early on.
In addition, the next-generation model, " SATELLAI Cat Tag Pro," designed for cats that spend time outdoors, has been announced!
This product is scheduled to feature LTE connectivity and GPS functionality.
The "SATELLAI Cat Tag" and "SATELLAI Cat Tag Pro" are scheduled to go on sale in the U.S., Europe, and Japan by the end of 2026.
Designed for wide roaming ranges! The “SATELLAI Tracker Ultra” wearable for dogs
The "SATELLAI Tracker Ultra" is a wearable device for dogs that attaches to a harness.
Equipped with a Qualcomm 9205S modem and utilizing Skylo’s satellite network, it combines GPS location data with satellite communications.
It is designed to transmit location data even in areas with poor coverage from terrestrial cellular networks, helping to ensure your pet’s safety and allowing you to keep an eye on them when they’re out and about in wide-open spaces, such as the great outdoors.
It’s perfect for dogs who love to play outside!
Scheduled to enter the Japanese market in 2027
SATELLAI is also gaining attention in Germany, a country known for its advanced pet care culture.
The company plans to officially enter the Japanese market in the first half of 2027.
For pet owners, isn’t this technological advancement—which lets us understand the feelings of our beloved dogs and cats, who can’t express themselves in words—the greatest joy of all?
We can’t take our eyes off “SATELLAI Sense AI,” which helps ensure happy days with our precious pets!
Please visit the official SATELLAI website for more details.