MIXI Inc. and COLOPLA Co., Ltd. to form a business alliance and announce details at a special program announcing a new smartphone game at the "Festival.

MIXI, Inc. andCOLOPLAR, Inc. announced that they have entered into a business partnership agreement! A special program announcing a new "festival" smartphone game under development in cooperation with both companies will be broadcast on Friday, May 17, 2024.

MIXI and Coloplast Sign Business Alliance Agreement

MIXI, Inc. and Coloplast, Inc., the company behind the popular smartphone games "Monster Strike" and "Hakuneko Project NEW WORLD'S," have formed a business alliance! Ltd. announced that they are developing a new "Festival" smartphone game.

The latest information about the mysterious new "Festival" smartphone game will be revealed in a special announcement broadcast on May 17, 2024 (Fri.) at 7:00PM. The official X (@festibattle ) has also been set up, and we have a feeling that a new wave in the smartphone game industry is about to begin!

Comments from Hiroki Kimura, President, Senior Executive Officer and CEO of MIXI Inc.

We at MIXI and Coloplast are companies that have been providing a place to play with the hope of "creating a world where everyone can get together and have fun. In this context, many of Coloplast's titles are masterpieces of such high quality that it is sometimes frustrating (laugh). The creators of these rival companies have teamed up to release a new "festival" title to the world. We hope to create a big festive atmosphere where everyone can get together and have fun!

Comments from Takashi Miyamoto, President and Representative Director of COLOPLAR Co.

We, Coloplast and MIXI, have decided to form a partnership for the new "Festival" smartphone game, based on our common desire to provide entertainment that makes everyday life "fun"! The "Festival" is a new smartphone game that will be released in Japan in the fall of 2012. It is a very exciting challenge for us to work with MIXI, a leader in the Japanese mobile market, to create new excitement and unprecedented content for the world. With the latest technology and creative ideas, we will deliver a "new festival" with the best partners. Please look forward to it.