Sanrio has announced that it will release " Sanrio Kawaii Me Live!", the first smartphone title under its "Sanrio Games" brand, in 2027.
Recruitment for participants in the closed beta test has begun.
"Sanrio Kawaii Me Live!" Set for Release in 2027!
"Sanrio Kawaii Me Live!" is a rhythm game where players can enjoy songs featuring their favorite Sanrio characters.
As the first smartphone title from "Sanrio Games , " it is scheduled for release both domestically and internationally in 2027.
The game features two modes: “Performance Mode,” where you can easily enjoy the characters’ “super KAWAII” dances with simple controls, and “Technical Mode,” a serious challenge where you can take on difficult songs.
You can choose whichever mode suits your playstyle.
You can also enjoy dressing up the characters in different outfits and customizing the stages.
Features popular songs such as "Pudding and Muffin’s Pom Pom Beat☆"
Ahead of the release, a selection of the included songs has been revealed.
The game includes a remixed version of “KAWAII FESTIVAL” from Sanrio Puroland’s popular “Miracle Gift Parade,” Kuromi’s hit song “Greedy Greedy,” and “Pudding and Muffin’s Pom Pom Beat☆,” which has amassed a total of 28 million views on YouTube and TikTok," which has amassed a total of 28 million views on YouTube and TikTok.
- KAWAII FESTIVAL (Game Remix)
- Welcome to this World of Dream (Game Remix)
- Manmaru Light (Game Remix)
- Greedy Greedy
- Pudding and Muffin’s Pom Pom Beat☆
- Mero Mero ♡ My Melody
- Romantic Banana Parfait
We plan to continue releasing song information on the "Sanrio Kawaii Me Live!" official website and official X account ( @SanrioKML_JP ) as it becomes available.
Recruitment for Closed Beta Test Participants Begins
A closed beta test, offering an early look at "Sanrio Kawaii Me Live!", will be held exclusively in Japan.
Based on feedback and opinions from test participants, the developers plan to make adjustments to ensure the game becomes an even more appealing title.
- Application Period: Sunday, June 28, 2026, at 1:00 PM – Tuesday, July 7, 2026, at 11:59 PM
- Test Period: Wednesday, July 15, 2026, at 1:00 PM – Tuesday, July 21, 2026, at 11:59 PM
For more details about the game, please visit the official "Sanrio Kawaii Me Live!" website.