Gene State Co., Ltd. (hereafter, Gene State), a company that manages temp staffing and training services in the communications, IT, and BPO sectors, signed a sponsorship agreement on July 1, 2025, with the professional eSports team "SBI e-Sports," which is operated by SBI Digital Hub Co., Ltd.
With this collaboration between different industries, they aim to create new value that transcends industries and generations, as well as new career options for young talent.
eSports Team SBI e-Sports and Gene State Sign Sponsorship Agreement
It was announced that eSports team SBI e-Sports and temp staffing company Gene State have signed a sponsorship agreement.
This agreement is not just a simple sponsorship; it aims to create new value by contributing to the dramatic development of eSports culture, creating career opportunities for young talent, and strengthening brand synergy.
Future Activities
In addition to supporting the competitive scene, they plan to jointly sponsor eSports tournaments and conduct career education programs to help people become more knowledgeable about the IT and gaming industries.
Regarding future developments, Gene State commented as follows:
Gene State Co., Ltd. plans a wide range of activities through its partnership with SBI e-Sports, including sponsoring eSports tournaments and related events, and linking up with career education programs.
We will also carry out various promotions utilizing the SBI e-Sports team logo to actively disseminate information to both fans and the industry.
(Translated from Japanese)
PR TIMES
【お知らせ】
この度、SBI e-Sportsは 株式会社ジーンステイトとのスポンサー契約を締結いたしました。
ジーンステイト様の支援を得て、強く、ファンに愛されるチームを築き、eスポーツを盛り上げて参ります。
今後ともSBI e-Sportsをよろしくお願いいたします🐬https://t.co/Z8zWof2Fjv
— 【公式】SBI e-Sports and SBI e-Sports NET/ひかり (@SBI_eSports) July 4, 2025