Rakuten Group, Inc. ( hereinafter "Rakuten") announced its entry into e-sports related business in July 2022.
The company has announced that it will promote its e-sports business by utilizing Rakuten TV, Rakuten Ticket, Rakuten NFT, and other content, and there are high expectations for further development of the e-sports industry.
Rakuten will hold the first " Rakuten esports cup - good food competition" on Saturday, July 23, 2022, as a foothold to enter the e-sports market.
The event was a great success, with the maximum number of concurrent viewers reaching approximately 150,000!
The 1st "Rakuten esports cup - Good Food Contest" was held on Saturday, July 23, 2022.
The "Rakuten esports cup: The battle for the best food" was held on Saturday, July 23, 2022, and featured the popular battle royale FPS "Apex Legends" as the competition title. 60 guests, including game distributors and influencers, participated in the event, aiming to win the gorgeous gourmet food at Rakuten Ichiba. The competition featured the popular battle royale FPS "Apex Legends" .
Team Name | Team Members |
---|---|
Restia Rusaki | Restia, Anjinmir, Saki Ashizawa |
Team DD | Sudetaki, k4sen, Noriaki Suzuki |
Two toothpicks and two fried chicken | Kyoichiro, Ariken, Acrophobia |
Avg.30 | Killin9Hit, Mr. Hollow Drunk. , MOTHER3 |
Instant freezing | Deppu, Kanon Acetate, V.I.P. |
GODGODGOD | shomaru7, Tokkun, Nekomugi Tororo |
Almost Buisupo | Luna Shiimiya, Shirayuki Raid, Ren Kisaragi |
SHAKA Team | SHAKA, Yufuna, Dark Akarin |
SPYGEA Team | SPYGEA, Snakefoot, Futon-chan |
Health Minera Ru | ADOMIN, TIE_Ru, Leona Shishigami |
Riwa Domura Team | Riwa Domura, WAKI, PARED |
NIRU Team | NIRU, SLP, Sobalt |
Rakuten Cardmen with one foot in the door team | Civ:A, Nobaman, Dr. Natsume |
Hatsumen! | Hatsume, EFFECT, Tenjinko Usane |
Summer! It's watermelon! It's us! | Kawase, Hase Shin, Fuwa Minato |
Mashibu Gorillamaru | Virtual Gorilla, Takomaru/TAKOMARU, Tsubura |
Bob Kina Pokey | Kinako, BobSappAim, Pocky |
Axis | AlphaAzur, Mokou, Takayuki Oe |
Masanori Tanoda | Masanori CH, Radaa, Gugutsubo |
Crybaby Hero | LEON representative, Chihiro Yuuki, Shiromanta |
A fan exchange event will be held at the same time!
A fan exchange event sponsored by Diamond Dining, Inc., a consolidated subsidiary of DD Holdings, Inc. which sponsored this event, was also held at the same time!
k4sen (@k4sen), Sudetaki (@sudetaki), and Noriaki Suzuki (@NORIAKIISGOOD) played in front of fans at the BAGUS Ginza store.
The audience was excited by the good play and light-hearted talk of the three players.
Pictures never seen before at e-sports tournaments
YouTube
In the announcement corner held between games, products from Rakuten Ichiba that are recommended for e-sports players were introduced.
It was a scene that made the audience forget that this was an e-sports tournament.
MC Kousuke Hiraiwa (@kouhiraiwa777 ) and guest Ano (@aNo2mass) enjoyed gourmet food from Rakuten Ichiba.
I never thought I would hear a food report at an e-sports event....
The winner was decided by the "Instant Frozen" team!
The "Instant Frozen Jakeeno~" team consisting of Depp (@depp0923), Kanon Acetate (@Ts0___ ), and V.I.P. (@vip_japanA) won the overall championship with their consistently good performance and the championship in the third game!
In addition to 500,000 Rakuten Points, the "Jikketsu Jakeno Jakeeno~" team received a bottle of nodoguro, a muskmelon, a peach, and a G-Tune HM-B-MA-ES!
The "Instant Freeze Jakeeno~" team was very excited during the distribution of the event, as they had won the first prize and a total of a frightening amount of delicious food.
Will they be the defending champions next time?
The first "Rakuten esports cup" was held as Rakuten's first attempt.
The event was a great success, with the maximum number of concurrent viewers reaching 150,000 on the day of the competition.
We will keep an eye on the future development of Rakuten eSports!