Details Revealed for TGS 2026 Official Merchandise and Food Menus! 4th Wave of TGS BOOSTERZ Ambassadors Announced

On Friday, September 11, 2026, the Computer Entertainment Supplier's Association released a wave of new information for Tokyo Game Show 2026 (hereinafter TGS 2026).
Announcements included official merchandise, food menus, and the 4th wave of TGS BOOSTERZ members.

TGS 2026 Latest Updates Unveiled! Abundance of Official Merchandise, Food Menus, and More

With the event just around the corner, CESA announced a wealth of latest information for TGS 2026!
Packed with exciting announcements including official merchandise, food menus, 30th-anniversary special projects, and the 4th wave of TGS BOOSTERZ, anticipation is reaching a fever pitch.
Alongside game exhibitions and playable demos, let's explore everything TGS 2026 has to offer!

Merchandise and Food Details Announced! Plus Additional 30th Anniversary On-Site Initiatives

CESA revealed details of on-site entertainment and additional initiatives celebrating the 30th anniversary.
Concurrently, the 30th Anniversary Special Website showcasing a 30-year retrospective timeline and commemorative posters from past shows has launched!

TGS 2026 Official Merchandise Exclusive to the Venue!

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Tokyo Game Show 2026 official merchandise returns this year as an on-site exclusive!
Featuring the key visual created by acclaimed illustrator Zashikiwarashi (@WarashiZ) and original designs produced by creative collective, ANIMAREAL, over 60 product variations in total will be available!
The diverse lineup—including T-shirts, towels, keychains, acrylic stands, and mugs—can be viewed on the TGS 2026 Official Goods Page.
During the event, the TGS Official Goods Shops are located in the following areas:

• Business Days: Central Mall 2F (In front of Hall 5), Esplanade 2F (In front of Hall 10)
• Public Days: Central Mall 2F (In front of Hall 5), Exhibition Hall 10 (Near Merchandise Sales Area)

Exhibited Titles x TGS 2026 Collaboration Items

Official collaborative merchandise with games showcased at TGS 2026 will also be available.
Combining IP art with the TGS 2026 logo, venue-exclusive T-shirts and pouches sporting exclusive designs make their debut!

30 BOOST FOOD

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In honor of TGS's 30th anniversary, the outdoor food courts will serve limited-edition menus featuring portions and ingredients boosted by a hearty +30%!
A new mobile ordering system allows attendees to order and pre-pay through a LINE mini-app via QR codes placed throughout the venue.

Anniversary Messages from Game Developers

The second floor of Hall 10 will exhibit autographed message boards (shikishi) contributed by video game creators and development teams.

Comeback of the TGS 2026 Monument

The iconic TGS logo monument returns to the show floor with a refreshed 2026 commemorative design!
Be sure to stop by for a celebratory photo.

TGS Character Photo Spot

Building upon its immense popularity in 2025, the Character Photo Spot returns for 2026.
Eight characters in total will greet guests in front of Hall 4!

Steam Special Portal

On Steam, a dedicated TGS Special Page has gone live!
Covering all exhibitors, titles available on Steam are consolidated in one place, featuring upcoming releases, currently available hits, and discounted sale items.

TGS 2026 Exclusive Design LINE Stickers Available for Free! Add as Friend to Download

Exclusive design LINE stickers (16 designs in total, free of charge) featuring characters from popular game titles are now available via the official Tokyo Game Show LINE account!
Crossing company lines, 10 iconic characters assemble together in expressive designs ideal for daily messaging.
You can acquire the stickers by adding the Tokyo Game Show Official LINE Account as a friend, usable for 180 days after download.

Featured Characters (Alphabetical Order)

• Alucard (From Castlevania: Symphony of the Night)
• Astro (From Astro Bot)
• Cesasaurus (CESA mascot Character)
• Cloud Strife (From Final Fantasy VII)
• Diana (From PRAGMATA)
• Oda Nobunaga (From the Nobunaga's Ambition series)
• Shadow the Hedgehog (From the Sonic the Hedgehog series)
• Simon Belmont (From Castlevania)
• Sonic the Hedgehog (From the Sonic the Hedgehog series)
• Tasha Severskaya (From ACE COMBAT 8: WINGS OF THEVE)

Distribution Period

• Tuesday, August 25 – Monday, November 16, 2026

Additional Sponsors Announced! Sponsoring Creator Lounge and Food Court

In preparation for TGS 2026, CESA confirmed new corporate sponsors.
Special activations, on-site exhibits, and attendee services provided by these partners will further elevate the five-day event.

Creator Lounge Sponsor

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MIXI, Inc. joins the TGS Creator Lounge Presented by Twitch as a gaming sponsor.

MIXI will support comfortable amenities for creators in the lounge and offer exclusive promotional items for creators who download MONSTER STRIKE on-site!

Food Court Sponsor

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In 2026, food courts will be set up across three areas: the south outdoor area of Halls 4–6, the south outdoor area of Hall 9, and the Family Game Park at TKP Tokyo Bay Makuhari Hall.
In the south outdoor area of Halls 4–6, a special food truck from Pocketpair, Inc.'s Palworld will make an appearance!

Purchasing special menu items from the food truck rewards customers with exclusive Palworld event giveaways.
Organizers will announce details on the menu lineup at a later date on the official TGS 2026 website.

TGS BOOSTERZ 4th Wave Announced! Performers and Creators Driving TGS 2026 Excitement

TGS 2026 continues its official ambassador initiative, TGS BOOSTERZ, tasked with sharing the excitement of Tokyo Game Show with the world.
In this 4th wave, five acts have been appointed: musician Takao Suzuki (@SUZUK1TAKAO), VTubers Rei7 (@Rei7_2434) and OnoTora (@OnoTora333), alongside content creators 娜娜美Vina and 小琪kiki.
This brings the total roster across Waves 1 through 4 to 30 acts!
CESA also released comments from the five newly appointed ambassadors.

Takao Suzuki

I visited the show in 2024 and 2025.
The raw energy of the public days in particular blew me away.
The creators' passion declaring 'Witness my vision of fun!' meeting the attendees' palpable excitement hunting for entertainment.
In a chaotic, vibrant world, the only true benchmark is simply 'is it fun?'
Struck by that fever pitch, the feeling lingered in my mind for days.
I remember asking myself if I was achieving that same resonance through music.
At the end of the day, what I love most about gaming is having fun without overthinking things!
This year, I will also participate in a project performing and streaming game music, and I would be thrilled if you tuned in.
May you discover unforgettable games at the show.

(Translated from Japanese)

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Rei7

I'm Rei7, the ultra gamer gal from Y4T4 of NIJISANJI.
I'm honored to be appointed as a member of TGS BOOSTERZ.
I'm so thrilled to take part in such a wonderful opportunity!
I regularly enjoy a broad spectrum of games ranging from sports titles to slow-life and indie games, and recently I've also been diving into retro classics to relive the excitement gamers felt back then.
Now and always, I hope to enjoy the finest entertainment together with everyone around the world across the internet.
I'll be giving it my all to build maximum excitement while having a blast myself on the day of the event, so please look forward to it!

(Translated from Japanese)

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OnoTora

Hello everyone, I'm OnoTora, newly appointed to TGS BOOSTERZ!
As a long-time fan who looked forward to the event every single year, I never imagined I'd be involved with TGS in this capacity, so I am genuinely thrilled.
Going forward, I hope to share the charm and joy of TGS in my own authentic style!
I'll do my best to ensure both seasoned attendees and newcomers think 'that looks like an absolute blast!'
Let's hype up TGS together!
Thank you so much!

(Translated from Japanese)

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娜娜美Vina

Celebrating its 30th anniversary, TGS is truly the ultimate festival for gamers across the globe!
I am sincerely honored to be involved in this monumental milestone as a member of TGS BOOSTERZ.
From deeply immersive gaming experiences to pulse-pounding esports arenas, TGS has always stood at the vanguard of global gaming and anime culture.
Over the course of five days—the largest in the event's history at Makuhari Messe—I will bring all the highlights and electrifying energy directly to you through the lens of a creator.
I look forward to meeting many of you in person and sharing this historic moment together!

(Translated from Japanese)

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小琪kiki

I'm so excited to participate in TGS for the very first time!
To me, TGS is far more than just an event—it is an invaluable space to connect and interact directly with game fans worldwide.
Transcending borders and language barriers, having people connect through a shared passion is the greatest magic of video games.
It is a tremendous honor to join as a member of TGS BOOSTERZ for this memorable 30th-anniversary milestone.
I look forward to soaking in the passionate show floor atmosphere with all my senses while encountering fresh inspiration and ideas.
I can't wait to meet everyone at TGS 2026!

(Translated from Japanese)

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International Networking Event: International Party + Indie Night Held After Business Days

Following the conclusion of Business Days, the annual International Party + Indie Night will take place at the Makuhari Messe Central Entrance starting at 6:00 PM on Friday, September 18, 2026!
Open to domestic and international exhibitors, Business Day Black Pass and Gold Pass holders, TGS BOOSTERZ, influencers, speakers, and press, it facilitates international networking in a relaxed, casual atmosphere.

Official Broadcast, TGS NEWS STUDIO, Vol. 2 Airs September 11!

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Delivering condensed news, key highlights, and tips for navigating the show, the official program, TGS NEWS STUDIO, returns.
Building upon its popular debut, the team will broadcast the second episode, Showtime Eve Special!

• Broadcast Date & Time: Friday, September 11, 2026, at 7:00 PM JST

Using the floor map and timetables, the hosts will thoroughly break down show floor highlights and must-watch stage presentations.
Additionally, the stream will announce the top 10 entries from the Gamer Senryu Campaign hosted on official TGS X, with special guests selecting the top 3 winning poems.
Hosted by Risa Unai (@unai_risa21), the stream features guest appearances from TGS BOOSTERZ members JP (@jpmaesaka), Kaori Maeda (@kaor1n_n), and Yukidora (@yukidoragame)!
Tune in on the official TGS YouTube channel.

TGS 2026 Runs for 5 Days from September 17 to 21! Tickets on Sale Now

Packed with fresh announcements leading up to opening day, TGS 2026 runs from Thursday, September 17 to Monday, September 21, 2026.
Check event details and purchase tickets on the official TGS 2026 website!
Get ready to enjoy every moment of TGS 2026 on the show floor.
Don't miss the latest updates on official TGS on X (@tokyo_game_show)!