MSI has announced that action actor and streamer Kane Kosugi has been appointed as a brand ambassador for MSI laptops.
Although the announcement was made on Monday, April 1, 2024—a date that naturally invites skepticism—it appears this is not an April Fools’ joke, but the real deal.
※エイプリルフールですが、本当です
— MSI JAPAN🌟🐏 (@MSI_JP) April 1, 2024
Kane Kosugi appointed as MSI laptop brand ambassador
Kane Kosugi (@KaneKosugi74) is widely known as an action actor, but he is also an avid gamer who enjoys streaming shooters and MOBA titles.
His powerful physique and energetic image were seen as a strong match for MSI laptops’ brand concept of “delivering powerful performance whenever it’s needed,” leading to his appointment as brand ambassador.
The newly released web commercials showcase MSI laptops that are just as powerful and uncompromising as Kane Kosugi’s famously disciplined training style.
- “Powerful” Training with MSI Laptops | Business Laptop Edition (30s)
- “Powerful” Training with MSI Laptops | Business Laptop Edition (15s)
- “Powerful” Training with MSI Laptops | Gaming PC Edition (30s)
- “Powerful” Training with MSI Laptops | Gaming PC Edition (15s)
MSIのノートパソコンのブランドアンバサダーにケイン・コスギさん(@KaneKosugi74)が就任されました！💪
今日はエイプリルフールだけど本当です!CMではパワフルって言葉がたくさん出てる🔥やっぱり力って大事ですよね!
ぱわふぉー!💪(・ω・💪) https://t.co/R7mJInAGuC— 美星メイ🌟🐏｜MSIノートPC公式イメージキャラクター🐉 (@mei_mihoshi) April 1, 2024
In addition to being available on the YouTube channel “MSI Computer Japan,” the commercials will also be shown on outdoor digital signage such as Ikebukuro Hit Vision and the Osaka Station Central Sound Vision, starting sequentially from April 1, 2024.
April can be a confusing month when it comes to the weather, but watching Kane Kosugi’s web commercials is sure to ignite your inner passion.
April marks a new beginning for many.
Why not kick off a truly powerful new chapter in your life with an MSI laptop?