TGS2026: Hands-On With KONAMI's Wai Wai World Craft! An Era Where Anyone Can Become a Game Creator Right Now

TGS2026: Hands-On With KONAMI's Wai Wai World Craft! An Era Where Anyone Can Become a Game Creator Right Now
Review

KONAMI first announced its game project Wai Wai World Craft in September 2025.
After keeping a low profile for quite some time, the title was officially unveiled during KONAMI PRESS START 9.3.2026 on Thursday, September 3, 2026 (PDT).
With demo stations set up at Tokyo Game Show 2026 (TGS2026), we jumped right in to experience the game firsthand.
Note: This article is based on information released in Japan. Some in-game terms in this article are unofficial translations.

Creating in Wai Wai World Craft

The block-themed Wai Wai World Craft area
Saiga NAK

The Wai Wai World Craft area was set up in a corner of the Konami Digital Entertainment booth.
Hosting the world's first playable demo, the space bustled with attendees.

Amid the excitement, we had the special opportunity to experience creating and playing firsthand while receiving guidance directly from Executive Director Hiroshi Tanibuchi, who previously appeared on KONAMI PRESS START 9.3.2026.

Wai Wai World Craft is a UGC platform that unifies creating, playing, and connecting into a single experience.
Players can build their own original games and play creations from others.

First, select a base
Saiga NAK

There are two primary ways to create a game.
Players can choose between Create from an Official Game and Create from Magic Pot. This time, we opted for Create from Magic Pot to build a game more intuitively.


Simply pick from the options
Saiga NAK

After selecting the underlying game system, you move on to choosing the visual design and stage layout.


Can you really build a game with this!?
Saiga NAK

Background music and difficulty levels are also assembled on the fly simply by picking from quick choices.


Naming the game Sparkling Academia
Saiga NAK

The game title is also determined automatically.
While you can always rename it later, this design choice was implemented so players do not get bogged down overthinking it right away.


Plenty of resources are already laid out
Saiga NAK

Here is the finished game stage.

Testing the controls
Saiga NAK

We immediately jumped into playtesting to check out the stage mechanics and responsiveness.


Even warp points are included
Saiga NAK

The game generated this time was a maze-like course where the objective is reaching the goal.

Enemies are placed throughout, but there is no way to counterattack
Saiga NAK

Enemies are stationed along the path, and taking hits from them depletes your health.


Adding more floor tiles
Saiga NAK

From there, you can refine the stage based on what you experienced during playtesting.


Configuring the rules
Saiga NAK

This includes tweaking fundamental clear conditions.



Actions can be configured in detail
Saiga NAK

To make the placed enemies more engaging, we decided to give the player extra actions.

Enabling attacks
Saiga NAK

Enabling jumping and attacking immediately transforms the experience into a full-fledged action game.


Transformed into horror
Saiga NAK

Swapping block themes completely revamps the entire atmosphere.


Saiga NAK

Here is an overview of the game parts confirmed during our session.
The variety is extensive, featuring damaging magma, slippery ice, keys that unlock doors and treasure chests, enemies programmed with distinct behavioral routines, and contraptions that enable teleportation and checkpoints.


Danger ahead!
Saiga NAK

You can also display on-screen messages, trigger sound cues, or summon formidable bosses.


Breakable blocks come in cracked and solid variants
Saiga NAK

Toggling block states suddenly produced visuals reminiscent of classic Castlevania.

Playing in Wai Wai World Craft

Castlevania: The Night of Beginnings
Saiga NAK

Next, we tested the Play aspect of the platform.
Attendees at TGS2026 could play the following three demo titles:

  • Parkour: Pyo Pyo Kero Great Escape! (3D Action)
  • Battle Jumbo (Competitive Battle Royale)
  • Castlevania: The Night of Beginnings (Side-Scrolling Action)
Switching Actors
Saiga NAK

Each controllable character (Actor) comes equipped with unique special abilities.
Naturally, we picked Simon Belmont.


As expected
Saiga NAK

While the game was undeniably built inside Wai Wai World Craft, its controls and stage gimmicks delivered pure Castlevania.
It is impressive that an experience like this can be crafted without advanced programming knowledge.


True to the classics
Saiga NAK

Axes and crosses were hidden inside breakable walls.
Within this toolset, creating your very own custom Castlevania game is entirely possible.


Death appears as the boss
Saiga NAK

Advancing deeper into the stage triggers a boss encounter.
During the creation process, any enemy can be upgraded into a boss.


A hard-fought victory
Saiga NAK

After an intense battle, the boss fell.
Fine-tuning difficulty curves like this will truly test a creator's touch.

Promotional gift: Original Wai Wai World Craft T-shirt
Saiga NAK

Attendees who play Wai Wai World Craft at the Konami Digital Entertainment booth receive an exclusive Wai Wai World Craft original T-shirt as a novelty gift.
With lines reaching roughly 60 minutes during our visit, make sure to plan accordingly if you head over to the booth.

Bridging the Gap Between Players and Creators

Executive Director Hiroshi Tanibuchi
Saiga NAK

Following our hands-on session with Wai Wai World Craft, we asked Executive Director Tanibuchi about several intriguing aspects of the game.

Operating as a user-generated content (UGC) platform, the game introduces a feature known as "Oshi-Dori" to bridge the connection between players and creators.
Players earn Oshi-Dori based on the time they spend playing games and can gift them to their favorite creators.
When a supported creator achieves success, the player who gifted them Oshi-Dori also receives in-game currency, establishing a system that rewards players for their foresight.

To ensure that as many creators as possible receive support, each creator has a cap on the amount of Oshi-Dori they can receive.
This thoughtful balance reflects KONAMI's unique perspective in understanding the mindset of game creators.
After all, KONAMI itself—including Executive Director Tanibuchi—has spent decades on the development side, shipping countless games to players worldwide.

While characters from classic franchises like Castlevania and Contra are already confirmed, the team plans to expand internal collaborations even further.
We are personally eager to see beloved series like Metal Gear and Powerful Pro Baseball join the fray.

Wai Wai World Craft is scheduled to launch on iOS, Android, and Steam.
For more details and future announcements, visit the Wai Wai World Craft Official Website.

Title Overview
Title Wai Wai World Craft
Genre Social Game Creation Network
Platform iOS, Android, Steam
Players 1–6 Players
Release Date TBD
Price Free-to-play (with in-app purchases and subscriptions)
Red Bull Energy Drink 250ml×24

Search on Amazon.com Search on Walmart Search on BestBuy

Search on Amazon.ca Search on BestBuy

Search on Amazon.com.au Search on Woolworths

Search on Amazon.sg Search on Shopee Search on Lazada

Search on Amazon.com Search on Lazada