The Aston Martin Cognizant Formula One Team has announced EPOS as its global audio partner. The team has also announced a partnership with the gaming equipment division of the premium audio device manufacturer.
What is the Aston Martin Cognizant Formula One Team?
Aston Martin F1 is the historic Formula One constructor that bears the name of the car manufacturer Aston Martin.
The team made its racing debut in 1959. The team has maintained a long history while changing its name many times.
Aston Martin F1 has announced a partnership with EPOS.
About EPOS
EPOS is an audio and video solutions company that develops and markets devices for the business and gaming communities. Based in Denmark, the company is known for developing and marketing high-performance audio devices.
EPOS was established as a division of Sennheiser Communications, a joint venture between Sennheiser and William Demand, a well-known audio device manufacturer.
EPOS designs, manufactures, and markets not only its own product lines, but also those of Sennheiser Communications, and is a member of the Sennheiser and William Demand Group, with offices and partners in more than 30 countries. With offices and partners in more than 30 countries, the company operates in the global marketplace.
Jefferson Slack, Managing Director of the Aston Martin Cognizant Formula One team, comments
Just like in the real world, eSports racers need the best equipment to win. We already have a great partnership with EPOS and are pleased to extend that agreement into the esports arena.
Together we have seen tremendous growth in motorsports in gaming. It offers a much more realistic experience [in motorsports games] than any other sport, and we are excited to expand the agreement to the esports arena. And we are seeing gamers enjoying racing and Formula 1 drivers enjoying virtual racing. We look forward to working with EPOS as a team to further our understanding of that world.
Meyer Sun-Grimnitz, Director of Global Marketing for EPOS' Gaming Division, commented
World-class audio is essential to success in the world of esports, and we are delighted to be able to bring EPOS' gaming audio expertise to the full range of the Aston Martin Cognizant Formula One™ team's esports operations. （From communication (with teammates), to sound cues (the key sound elements in a game), to overall realism, EPOS provides the high quality audio performance that is the lifeblood of every game.
As partners, we share a mutual passion for precision and excellence in technology, performance, and design, backed by more than a century of innovation and tradition. Together, we believe that both companies are able to unleash the "Power of Audio" in their respective fields. We are delighted to be working with a world-class team to develop innovations and successes in our gaming world.
What kind of audio device will it be?
The next generation "H3" headset will be offered along with our other gaming products to the Aston Martin Cognizant eSports team when they participate in the official Formula 1 eSports series that will start later this year. The partnership is expected to be completed by the end of this year.
In announcing the partnership, the company said, "We will provide skin-crawling bass for the intensity of game action and acoustic clarity for crisp, clear game communication. The announcement says, "The new device delivers skin-shattering bass for the power of game action and acoustic clarity for crisp, clear game communication. We are excited to see what kind of audio device this will be.
For more details and further information, please check the official EPOS website.