HYPER ZONe ENERGY Renewed and Released, Gordon Maeda Becomes Brand Ambassador

HYPER ZONe ENERGY, the capped energy drink developed by the energy drink brand ZONe ENERGY, has been renewed!
It was newly released starting Tuesday, May 28, 2024.

HYPER ZONe ENERGY Undergoes Its First Radical Renewal!

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HYPER ZONe ENERGY was newly released in a renewal starting Tuesday, May 28, 2024!
It is said that for the first time since its launch, the flavor profile has been radically overhauled, aiming for a taste that allows for a delicious awakening to help you enter a "zone state" even more than before.

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Compared to before the renewal, the flavor has evolved so that you can feel the sweetness and aroma the moment you start drinking, as well as the stimulation while drinking.
In consumer surveys, the number of people who answered "very delicious" or "delicious" has increased by 17% compared to before the renewal, and that data supports the greatest evolution in ZONe history.

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To commemorate the renewal launch, actor Gordon Maeda has been appointed as the new brand ambassador!
Three types of special videos have been released on the official ZONe ENERGY social media accounts.

By linking your ZONe ENERGY accounts, you can view special videos such as the following:

• "Tagiru. Koeru. Super Swipe" Edition
• "Tagiru. Koeru. Serious!?" Edition
• "Tagiru. Koeru. Impact" Edition

Sampling Events Held in Shibuya, Tokyo and Umeda, Osaka

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Sampling events for HYPER ZONe ENERGY are being held at the SHIBUYA109 store in Shibuya, Tokyo, and in front of the 1F Southeast Entrance of Yodobashi Umeda in Osaka!
If you are nearby, feel free to stop by and experience the new HYPER ZONe ENERGY!

• SHIBUYA109 Shibuya store: Tuesday, May 28, 2024, approximately 1:30 PM–3:30 PM and 4:30 PM–6:30 PM
• Yodobashi Umeda 1F Southeast Entrance: Tuesday, May 28, 2024, approximately 12:30 PM–6:30 PM

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