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Mitsukan's first! Ajipon brand tied up with "Niji-sanji"! Limited sets also available!

ミツカン初!味ぽんブランドが「にじさんじ」とタイアップ!限定セット販売も
News

Ajipon has teamed up with VTuber group NIJISANJI! The SMC group (Fuyuki Hakase, Yomirena, and Hayato Kagami) and Sophia Valentine will appear in a live stream of the "Ajipon Presentation Contest". You will be able to see some simple and amazing recipes of Ajipon that you will want to try right away! An X-campaign to predict the winner is also underway!

「にじさんじフレグランス」vol.1が2023年10月20日(金)12:30より販売決定!アンジュ・カトリーナやオリバー・エバンスなどをイメージ

Ajipon" Tie-up with NIJISANJI!

NIJISANJI×味ぽん

NIJISANJI x Ajipon

PR TIMES

SMC teams battle it out under the theme of "Ajipon's Cooking Showdown! The "Pickled Pon Presentation Contest" will be broadcast from 9:00 p.m. on October 24, 2023 (Tuesday ), and after the live broadcast, the "Ajipon x NIJISANJI Limited Set" commemorating this tie-up will be available for purchase through the official Mitsukan mail order. Details will be announced during the live broadcast, so please tune in if you are interested!

About the Live Streaming

The "SMC group" consisting of NIJISANJI members Fuyuki Hakase (@Hakase_Fuyuki ), Mirena (@rena_yorumi ), Hayato Kagami (@H_KAGAMI2434 ) and Sophia Valentine (@SophiaV214 ) will be performing. A special live broadcast will be held on Tuesday, October 24, 2023 at 9:00 p. m. on Hayato Kagami's YouTube channel. Each of the three SMC members will present a "marinated ponzu-pon" recipe that can be completed simply by dipping the "ajipon" in it, and the winner will be chosen by Sophia Valentine!

About the campaign

Prior to the live-streaming, the official Ajipon X (@ajipon_mizkan ) is running a campaign to predict the winner until around 21:40 on October 24, 2023 (Tuesday). Those who guess correctly will win a set of 3 kinds of Ajipon (one each of Ajipon, Ajipon MILD, and Ajipon Umapiri) by lottery! We hope you will join us!

  • Follow Ajipon Official X (@ajipon_mizkan )
  • Quote and repost the target post with the hashtag of the winning member you are predicting (#KazukePonKagami, #KazukePonYorumi, #KazukePonHakase)

Comment from the person in charge

Mayu Yoshioka, Marketing Planning Department 1

Next year, "Ajipon" will celebrate 60 years since its launch. We are very grateful that we are able to implement this new initiative while enjoying the patronage of our customers for so many years. We hope that through this live broadcast and campaign, people will learn about new ways to use Ajipon, and that they will become "Ajipon lovers! We hope that the live-streaming and the campaign will help those who "love Ajipon" to learn new ways to use it and enjoy cooking with it at home, as well as those who have heard of Ajipon but have never had it before, or have never picked it up at home though they had it at home. Let's have a great time together at the live webcast on October 24!

PR TIMES

The "Pickled Pon" presentation by the SMC group and Sophia Valentine will begin at 9:00 p.m. on Tuesday, October 24, 2023! Also, be sure to check out the "Ajipon x NIJISANJI" limited edition set that will be on sale after the distribution. For more information, please visit the official Ajipon website (@ajipon_mizkan ).

DeepL

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