B-R 31 Ice Cream Co., Ltd. announced that it will be holding a collaboration campaign with "Baskin Robbins" and "Pokémon" called "31 Poké-Natsu! Campaign" from Friday, August 1, 2025, to Wednesday, September 3, 2025.
During the campaign, new flavors, limited-edition sundaes, and more will be available.
"Pokémon" × "Baskin Robbins" Collaboration Campaign Starts August 1!
Baskin Robbins Official WebsiteThe "Pokémon" × "Baskin Robbins" collaboration campaign, "31 Poké-Natsu! Campaign," will be held again in 2025!
This year's theme is "Exciting Summer Vacation!" and it will feature a lineup of ice creams perfect for summer, including a new flavor.
Let's spend an enjoyable summer with the Pokémon!
Pikachu TroPIKA Soda
PR TIMESA new flavor is here, combining a refreshing soda-flavored sorbet with vanilla ice cream and a yellow tropical ribbon inspired by Pikachu!
It also contains cute Pikachu-shaped candies, making it a flavor that can be enjoyed by both children and adults.
- Price: Single regular size 420 yen (tax included)
Pokémon Double Cup
The Pokémon-designed double cups are back this year!
In addition to Pawmo and Sprigatito, three different designs feature Pikachu alongside the first partner Pokémon from "Pokémon LEGENDS Z-A."
For each Pokémon Double Cup you purchase, you will receive one of two designs of original-design sundae spoons, selected at random.
- Price: Small double 510 yen / Regular double 760 yen (tax included)
Get a "Special Pokémon Sticker" with a Purchase!
PR TIMESFor each "Pokémon Double Cup" you purchase during the campaign, you will receive one of 20 designs of "Special Pokémon Stickers" at random.
Pokémon Sundae - Pikachu / Pawmo
Sundaes topped with Pikachu- and Pawmo-designed chocolates, whipped cream, and sprinkles are here!
They are designed with cute paper picks with pictures of Poké Ball ice cream and a Pikachu balloon.
- Price: 600 yen
Comes with a "Frenda Pick" for use in "Pokémon Frenda"!
When you purchase one Pokémon Sundae, you will receive a special "Frenda Pick" that can be used in "Pokémon Frenda."
The "Pokémon Sundae Pikachu" comes with Pikachu and Tinkaton, while the "Pokémon Sundae Pawmo" comes with Pawmo and Maushold, making them special versions with two Pokémon each.
The Crash Soda Pokémon Colorful Fruit
PR TIMESThe "Pokémon Crash Soda," which was very popular last time, is back and even better!
It's a colorful soda that lets you enjoy three flavors—lemon, pineapple, and apple—all at once.
When the yellow and blue syrups mix, they change to green, making for a perfect summer drink with a refreshing aftertaste.
- Price: 700 yen (tax included)
Pokémon Variety Box
The classic variety box is now available in a cute Pokémon design!
You can choose from four sizes: 4-piece, 6-piece, 8-piece, and 12-piece, and more Pokémon are featured as the number of pieces increases.
- Price: Small 4 pieces 1,360 yen / Regular 4 pieces 1,680 yen (tax included)
- Price: Small 6 pieces 1,870 yen / Regular 6 pieces 2,310 yen (tax included)
- Price: Small 8 pieces 2,380 yen / Regular 8 pieces 2,940 yen (tax included)
- Price: Small 12 pieces 3,400 yen / Regular 12 pieces 4,200 yen (tax included)
Pokémon Exciting Ice Cream Set
PR TIMES
A perfect summer vacation ice cream set where you can choose 9 of your favorite ice creams.
It comes with a 2-way insulated bag that can be used in Pattern 1 to perfectly fit the box or in Pattern 2 as a large flat bag when the buttons are unfastened, as well as 9 sundae spoons at random.
- Price: Small size 9 pieces 3,500 yen / Regular size 9 pieces 4,140 yen (tax included)
The "31 Poké-Natsu! Campaign" will be held from Friday, August 1, 2025, to Wednesday, September 3, 2025.
For more details, please visit the Baskin Robbins Japan Official Website.
／
8月1日(金)から
31ポケ夏 ! キャンペーン
＼ポケモンとわくわく楽しい夏がきた🌻
夏とピカチュウをイメージした新作フレーバーや
サンデー、ドリンク、テイクアウトセットなどが
登場するよ❣️お楽しみに😋詳しくは👉https://t.co/IUsfKIsfHz pic.twitter.com/EOaGVJzTBS
— サーティワン アイスクリーム (@BR31_Icecream) July 25, 2025
