Boulies, a British gaming chair brand, has announced the Japan-exclusive Boulies Master Neo, designed specifically for the Japanese body shape and lifestyle. Pre-orders will be available at the official online store and the official Amazon store from 11:00 a.m. on Monday, November 17, 2025, and the chair will officially go on sale at 10:00 a.m. on Wednesday, November 26, 2025.
The Boulies Master Neo gaming chair is available only in Japan!
The Boulies Master Neo is a gaming chair with a seat height of 42-53cm, which is designed to fit the physique of Japanese people, and is stable enough for a wide range of people between 150-180cm in height to sit on. The streamlined, three-dimensional seat surface that follows the body disperses body pressure and provides comfortable seating that prevents fatigue even after sitting for long periods of time. The backrest is equipped with a built-in lumbar support that can be adjusted internally in four directions to fit the S-curve of the spine, making it easy to maintain an ideal posture.
The chair is equipped with a 95° to 165° reclining function, a back-seat rocking function, and a retractable ottoman, allowing the user to freely change posture from concentrating to resting. By combining the one-touch pull-out ottoman and headrest, you can stretch out your legs and relax, or take a short nap.
The seat is available in a choice of two materials: luxurious PU leather or highly breathable, water-repellent fabric. Available in four colors (Pink, Blue, Baby Blue, and Charcoal Grey), it is designed to fit in a wide range of spaces, from offices to living rooms.
The regular price of the Boulies Master Neo is 59,996 yen (tax included). During the pre-order period from Monday, November 17, 2025 at 11:00 a.m. to Wednesday, November 26, 2025 at 9:59 a.m., the pre-order price will be reduced by 46% to 31,998 yen (tax included). For details, please visit the Boulies Master Neo product page.
| Product Overview | |
|---|---|
| Product name | Boulies Master Neo |
| Recommended height | 150-180cm |
| Recommended Weight | Up to 110kg |
| Maximum weight capacity | Approx. 135kg |
| Main unit weight | 22.5kg |
| Reclining | 95° to 165° stepless adjustment |
| Colors | Pink, Blue, Baby Blue, Charcoal Grey |
