ZONe ENERGY, which has previously released products themed around supporting students such as Big Luck, Big Luck 2024, and ABSOLUTE VICTORY, is currently deploying new advertisements for students at major stations used by test-takers and on the JR Sobu Line!
Additionally, a new product to support students, ZONe ENERGY: Kai, will be released on Tuesday, January 13, 2026.
New Student Support Advertisement "Concentrating Is Also a Difficult Problem" To Be Displayed From December 15! Ads That You Can't Help but Empathize With
PR TIMES
Every student must have had the experience of losing concentration during long hours of study and spending time on trivial things.
Focusing on these shared student experiences, ZONe ENERGY is supporting those facing entrance exams by displaying transportation advertisements!
These advertisements will be displayed at the following major stations:
- JR Nishi-Nippori Station
- JR Yaho Station
- Tokyo Metro Hiroo Station
- Keio Inokashira Line Komaba-todaimae Station
- Tokyo Metro Nishi-waseda Station
- JR Ichigaya Station
- Tama Monorail Tachikawa-minami Station
- Tokyu Toyoko Line Gakugei-daigaku Station
- Tokyo Metro Kamiyacho Station
- JR Yotsuya Station
- Tokyo Metro Gaienmae Station
- Tokyu Musashi-koyama Station
- JR/Keio Inokashira Line Kichijoji Station
- JR Sugamo Station
- Tobu Tojo Line Kami-itabashi Station
- Seibu Railway Shinjuku Line/Haijima Line Kodaira Station
The display periods for the new student support advertisements are as follows:
- JR Chuo Line and Sobu Line Local Train hanging advertisements: Monday, December 15, 2025 – Sunday, December 28, 2025
- 14 Cityscape locations near prep schools in Tokyo: Monday, December 15, 2025 – Sunday, December 28, 2025
- 16 station poster locations in Tokyo: Monday, December 15, 2025 – Sunday, December 21, 2025
New Student Support Product ZONe ENERGY: Kai Releases January 13! Designed With Math Formulas Leading to the Invincible Solution
これがZONeの「解」です。
「解」の味がします。
「解」は1月13日に発売します。 https://t.co/fSpPo11SmI pic.twitter.com/NJtFdHUbiV— ZONe ENERGY (@zone_energy_jp) December 14, 2025
The energy drink ZONe ENERGY: Kai, which grants the invincible Solution (Kai in Japanese) to all those facing exams or studies and seeking answers in uncertain days, will be released on Tuesday, January 13, 2026!
This product was developed by focusing on the fact that many people use AI to seek solutions and approach their studies smartly during exam periods, stemming from a desire to deliver a product different from conventional, heated student support campaigns.
![Mathematical formulas related to the invincible [Solution] designed on the can](https://i0.wp.com/uploads.saigacdn.com/2025/12/zone-energy-solution-test-taking-advertisement-09aa.jpg)
On the front, a large Solution that suggests an answer is shown, and Absolute Intelligence [AI] is written at the top of the can.
Additionally, mathematical formulas for reaching the invincible Solution are arranged in a spiral on a clear blue background, creating a design that feels smart overall.
The formulas on the can were supervised by Yobinori Takumi, who has strong support from students and is known by the X handle @Yobinori.
Comment From Yobinori Takumi
I tried to avoid formulas commonly used in general designs as much as possible and scattered formulas that one encounters in the process of learning mathematics and science and is surprised by their usefulness.
I think being able to notice them on your own makes you feel growth and very happy, so please enjoy them along with the flavor of ZONe!
(Translated from Japanese)PR TIMES
| Product Overview | |
|---|---|
| Product Name | ZONe ENERGY: Kai |
| Release Date | Tuesday, January 13, 2026 |
| MSRP | 223 yen (excluding tax) |
| Volume | 400ml |
| Sales Area | Nationwide in Japan |
"Win Super Student Support Orbs From Dekavita, Tough Gummy, and ZONe ENERGY! Campaign" to Be Held January 13!
The "Win Super Student Support Orbs From Dekavita, Tough Gummy, and ZONe ENERGY! Campaign," a collaboration with Dekavita and Tough Gummy, will be held starting Tuesday, January 13, 2026!
By accumulating the required number of points from receipts or QR codes of eligible products, a 10,000 yen Amazon Gift Card will be awarded to a total of 50 people via lottery, and all applicants will receive Super Great Luck Wallpapers (5 designs in total).
The eligible products are as follows:
Eligible Products (Dekavita)
- Suntory Dekavita C God Charge Citric Acid 500ml PET
- Suntory Dekavita C Tensai! Manten Charge 500ml PET
- Suntory Dekavita C Zero Multi-Vitamin 500ml PET
- Suntory Dekavita C God Charge Citric Acid 600ml PET
Eligible Products (Tough Gummy)
- Tough Gummy
- Tough Gummy Grape Punch
- Tough Gummy Lemon Rush
- Tough Gummy Bouncy Muscat
- Tough Gummy PRO Caffeine Ginger Lemon
- Tough Gummy PRO Royal Jelly
- Tough Gummy MEGA
- Tough Gummy mini Lemon & Soda Duo 80g
Eligible Products (ZONe)
- All products with ZONe Members Program stickers
For Dekavita eligible products, purchase by the case is also eligible; however, case products of Suntory Dekavita C God Charge Citric Acid 600ml PET are excluded.
For details, please see the “ZONe MEMBERS PROGRAM” Official Web Page.
| Campaign Overview | |
|---|---|
| Campaign Name | Win Super Student Support Orbs From Dekavita, Tough Gummy, and ZONe ENERGY! Campaign |
| Campaign Period | Tuesday, January 13, 2026 – Thursday, February 19, 2026, 11:59 PM |
| Application/Lottery Method | Add the ZONe LINE official account as a Friend and join the ZONe Members Program. Purchase eligible Dekavita or Tough Gummy products and register the receipt in the ZONe Members Program; purchase eligible ZONe ENERGY products and read the QR code attached to the side of the can to earn points. Apply for the lottery using the three types of points accumulated. |
