DetonatioN FocusMe (DFM), the professional esports team operated by DetonatioN (a subsidiary of GameWith), has announced the renewal of its sponsorship agreement with LogicoolG, the gaming brand of Logitech's Japanese subsidiary. The partnership, ongoing since 2014, will expand its collaborative efforts in 2025. To celebrate this 12th anniversary of sponsorship, a special gift campaign will be held.
Expanded Sponsorship Strengthens Collaboration
PR TIMESSponsorship Renewed Through 2025
DFM - Japan's top-tier esports team competing globally - and LogicoolG - creator of premium gaming peripherals - have maintained this partnership since 2014, pioneering Japan's esports growth even before the industry's breakout "First Year" in 2018.
With global tournaments increasing esports momentum, DFM faces fiercer competition than ever. Their continued success promises to further elevate Japan's esports presence worldwide.
DFM Players to Participate in Product Development
The expanded agreement now involves DFM pro players in LogicoolG's product design and development process. By incorporating professional gamers' feedback, LogicoolG aims to create next-gen gaming gear that meets competitive athletes' precise needs.
Joint Marketing to Grow Esports Industry
As esports gains global traction, DFM and LogicoolG will intensify collaborative marketing to energize Japan's esports ecosystem through various initiatives.
Enhanced Content Showcasing Elite Gear & Players
The partners will expand content highlighting:
• DFM players' achievements with LogicoolG equipment
• Behind-the-scenes product testing
• Social media campaigns around major tournaments
• YouTube tech showcases
• Community events and merchandise
New DFM Jerseys Feature LogicoolG Logo
DFM has unveiled their new official uniforms for the 2025 season.
The redesigned jerseys feature DFM's logo on the chest with a white and blue color scheme, while the LogicoolG logo is positioned on the right chest.
The bold yet refined design creates a stylish look for the team.
Comments from Company Presidents and DFM Players
Nobuyuki Umezaki, President & CEO of DetonatioN Co., Ltd.
PR TIMESLogicool and DetonatioN FocusMe have been walking together in Japan's esports industry for 12 years now - likely one of the longest partnerships in global esports history. Through this journey, we've built mutual trust, shared experiences, and an endless pursuit of excellence with our ideal partner. We're thrilled to expand our collaboration in 2025 to provide even better environments for our players. With our shared motto "#FocusonG," we'll continue striving for greater heights - your support means everything.
DFM Player Meiy
PR TIMESHaving Logicool's continued support gives us tremendous confidence! We're truly grateful for how they empower our gameplay. Their backing is what allows us to keep competing on the global stage. We'll keep fighting our hardest alongside Logicool - please continue cheering us on!
Kenji Kasahara, President & CEO of Logicool Co., Ltd.
PR TIMESWe're honored to celebrate 12 years of partnership with DetonatioN FocusMe. Logicool has consistently provided cutting-edge technology to help players perform at their peak. We take pride in knowing our LogicoolG gaming devices have become essential tools for these world-class competitors. In 2025, we'll continue supporting DFM's global ambitions and reaching new heights together. Our journey of mutual growth will persist.
LogicoolG × DFM 12th Anniversary "FocusonG" Campaign
To commemorate 12 years of sponsorship, DFM and LogicoolG are launching a special SNS giveaway campaign.
Participants must follow both DFM's official X account (@team_detonation) and LogicoolG's official X account (@LogicoolG), then repost the designated campaign post. One lucky winner will receive:
- LogicoolG PRO X SUPERLIGHT 2 DEX gaming mouse
- PRO X TKL RAPID keyboard
- PRO X WIRELESS headset (3-piece set)
- DFM player-signed jersey
- Personalized video message
Entry period: March 27 (Thu) - April 6 (Sun), 2025.
Details will be announced via LogicoolG's official X account (@LogicoolG).
Stay tuned for updates.
⚡抽選で1名様に豪華商品をプレゼント⚡
DFMスポンサー契約12周年記念🤝#FocusonG キャンペーン
🎁プレゼント内容🎁
VALORANT部門メンバー直筆サイン入りユニフォーム👕
PRO X SUPERLIGHT 2 DEX🖱️
PRO X TKL RAPID⌨️
PRO X 2 WIRELESS🎧
当選者に向けたスペシャル映像🎥📪応募方法
1… pic.twitter.com/2ZWH0CDccP— Logicool G (@LogicoolG) March 27, 2025
