KLab Inc., the company behind BLEACH Brave Souls and BLEACH Soul Rising, has announced the development of the first-ever worldwide completely new hybrid casual game based on the TV anime BLEACH.
Hybrid Casual Game Based on BLEACH Under Development

KLab Inc. announced the development of a completely new hybrid casual game for the entire world, excluding mainland China, within its Fiscal Year Ending December 2024 First Quarter Financial Results Briefing Materials.
This is the first attempt at a hybrid casual game themed after the highly popular TV anime BLEACH, and it is reportedly being developed with the goal of creating a game that can be enjoyed more widely and easily.
It is scheduled to be released in two languages: Japanese and English.
The hybrid casual game genre, which has been growing worldwide since around 2020, is a business model that earns revenue from both in-app purchases and advertisements, and its market size in 2023 was said to be 2.1 billion dollars.
The massive hit manga BLEACH, which has over 130 million copies in circulation for the series, and the TV anime BLEACH: Thousand-Year Blood War, which is scheduled to air its third cour in 2024, are as popular or even more popular overseas than in Japan, and expectations are high for this new game development.
Details are unknown, but let's wait for further news!