Rakuten Group, Inc. (hereinafter Rakuten) announced that it will open the very first pop-up store for its official online shop, Rakuten esports SHOP, dedicated to VTuber and streamer merchandise, for a limited time from Saturday, August 8, to Sunday, August 16, 2026.
Note: Product names in this article are unofficial translations.
"Rakuten esports SHOP" Pop-Up Store Opening for a Limited Time!

Rakuten operates the official online shop, Rakuten esports SHOP, dedicated to VTuber and streamer merchandise.
In response to fan requests to "see products in person before buying," Rakuten will hold a limited-time pop-up store at Fandom Akiba in Akihabara, Tokyo, from Saturday, August 8, to Sunday, August 16, 2026!
At the pop-up store, visitors can view and purchase popular items from various talents, as well as brand-new merchandise from Nekomugi Tororo (@tororo_vtuber), Nachoneko (@amsrntk3), and Amauta Sau (@crybaby_saurus), all of whom Rakuten supports.
Additionally, customers spending 3,000 yen (tax included) or more will receive a limited-edition sticker of their choice.
The venue will also feature a photo spot with life-sized standees of the talents.
The seven talents featured on the limited-edition stickers and life-sized standees include:
- Nekomugi Tororo (@tororo_vtuber)
- Nachoneko (@amsrntk3)
- Soraphoshi Paru (@parrrrr_chan)
- Hatsuka Neru (@hatsukaneru)
- Amauta Sau (@crybaby_saurus)
- Mikodayo (@M1ko_d4yo)
- Nigongo (@nigongo25)
Be sure to take commemorative photos and enjoy this special physical store experience!
Scheduled Items for Sale (Partial Selection)
[New Release] Outing Items (Nekomugi Tororo)

- Squishy Can Badge Set: 2,750 yen (tax included)
- Clear Case: 1,760 yen (tax included)
- Tote Bag: 4,950 yen (tax included)
- 2-Pair Socks Set: 3,850 yen (tax included)
- Rubber Keychain (A/B/C): 1,320 yen each (tax included)
[New Release] Nachoritan Series (Nachoneko)

- Nachoritan Plate: 2,750 yen (tax included)
- Nachoritan Cup: 2,750 yen (tax included)
- Nachoritan Sticker: 550 yen (tax included)
- Nachoritan T-Shirt (M/L/XL): 4,500 yen each (tax included)
Online sales for the Nachoritan Series (Nachoneko) on Rakuten esports SHOP will begin on Monday, August 10, 2026.
[New Release] Sau's Companions (Amauta Sau)

- Sau Plushie: 5,445 yen (tax included)
- Tete Plushie: 3,850 yen (tax included)
- Panta Plushie: 3,850 yen (tax included)
- Sau Puffy Sticker: 990 yen (tax included)
- Tetepan Puffy Sticker: 990 yen (tax included)
- Sau & Tetepan Acrylic Keychain: 1,540 yen (tax included)
- Sau & Sau Acrylic Keychain: 1,540 yen (tax included)
- Tete Acrylic Carabiner: 1,320 yen (tax included)
- Panta Acrylic Carabiner: 1,320 yen (tax included)
Because the Sau's Companions plushies (Sau, Tete, and Panta) are online-only items, the pop-up store will not sell them.
However, plushie samples will be on display at the venue.
For more details, please visit the official Rakuten esports SHOP POP UP SHOP SUMMER 2026 website.
| Event Overview | |
|---|---|
| Event Name | Rakuten esports SHOP POP UP SHOP SUMMER 2026 |
| Event Period | Saturday, August 8 – Sunday, August 16, 2026 |
| Business Hours | 11:00 AM – 9:00 PM (Closes at 8:00 PM on Sundays) |
| Venue | Fandom Akiba 5F (Towa Building, 1-11-3 Sotokanda, Chiyoda-ku, Tokyo) In case of crowding, staff may implement a first-come, first-served numbered ticket system. |