Everyone's favorite YBC "Chipster" now has a Super Mario design! Let's try to complete the total of 12 kinds!

This year marks 38 years since the release of " Super Mario Brothers " on September 13, 1985. Mario-related titles have always ranked high in the " NES National Poll," a special 40th anniversary project for the NES, and the movie " The Super Mario Bros. Movie " was a worldwide hit. With the release of " Super Mario Bros. Wonder, " the latest in the series, scheduled for October 20, 2023 (Friday), Mario is always present in the world of entertainment. The Mario series is full of fascinating characters, which is why it has been collaborating with various products, most recently with " B-R Thirty-One Ice Cream " starting Friday, September 1, 2023. This past weekend, the local Thirty-One was crowded. Eating sweet ice cream at Thirty-One makes you want to eat something salty, and this collaboration with a product that fits the bill perfectly! Because it's Mario! YBC, Yamazaki Biscuit 's " Chipster " now comes in a Super Mario design!

「サーティワン」と「スーパーマリオ」の初コラボが2023年9月1日(金)より開催！オリジナルステッカーもらえる！

Collaboration design based on the "Star" connection

Chipster" was born in 1976 as Japan's first molded potato chips, and has been and will continue to be loved as the nation's favorite potato chip. They are a popular product of Yamazaki Biscuit that continues to be loved by the Japanese people to this day and beyond. The unique texture of the molded potato chips, the many different flavors, and the two sizes available ( S size, which is easy to eat, andL size, which can be shared by everyone ) make these chips a favorite among men and women of all ages. Among the various power-up items that appear in Mario, the " Super Star " is one of the most iconic items in the Mario series. The "Chipster," the "star" of the potato chip world, and Mario have something unexpected in common, and I think that's what made this collaboration possible. The phrase in the commercial, " A star has the power to make everyone smile," is also a common thread between the "Chipster" and Mario. In this collaboration, each Chipstar product will have a special design featuring Mario and his friends on the package. The colors of the original packaging and the symbolic colors of the characters are exquisitely matched to create a total of 12 different designs, making it easy to collect them all!

"チップスター"マリオコラボ特設サイト

Light-Shio S size/L size : Mario/Hime Peach

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consomme flavor S size/L : Bowser

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Norishio Flavor S/L : Luigi

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Sour Cream Onion Flavor S size : Yoshi

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Butter Soy Sauce Flavor S size : Kinopio

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Premium Shrimp Shio Flavor S size : Invincible Mario

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Premium Shrimp Glue Taste Sizes : Mario Invincible

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The two "Premium Shrimp" flavors are premium, and Mario is invincible, which is very playful. The Mario collaboration package "Chipster" will be available from September 1, 2023 (Fri.) at all retailers, so check the snack corner!

Earn points and apply! Present campaign!

To commemorate this collaboration, a campaign is underway to win gorgeous original goods! Points can be earned by purchasing Chipstar products (even those not in the collaboration package), taking a picture of the purchase receipt, and registering on the dedicated website. Once you have accumulated enough points for the course you wish to apply for, you can apply for the course of your choice. The number of points you can earn varies depending on the product, but for the collaboration package product, the S size is 1 point and the L size is 2 points. There are two types of courses, Course A and Course B, both of which have luxurious contents!

"チップスター"マリオコラボ特設サイト

Course A is the "Big" Star Cushion Set! This is an impressive item that includes six star cushions inside a big "chip star" shaped cushion cover that is approximately 80cm in length. You can take out as many of the six stars as you want to use, or store them all in the cushion cover and use it as a large "chip star" cushion. Course A can be entered with 4 points per entry! A course is awarded to 100 winners x 5 times per month for a total of 500 winners!

Course B is an " original sakosh! The sackosh is sized to hold a small size "Chipster" and comes with a Mario-like coloring and design, as well as Mario and star charms. It is convenient for carrying the "Chipster" when going out for shopping, as well as for storing small items. Course B can be entered with 1 point per entry! Each month, 400 people will be drawn 5 times for a total of 2,000 winners!

The campaign period is from September 1, 2023 (Fri.) to January 31, 2024 (Wed.) 23:59, but since the drawing is held monthly, you will have five chances to win at the end of September, October, November, December, and January! Since you usually buy "Chipsters", you will soon be able to accumulate enough points to apply for the prize, so let's apply every month to increase your chances! For details on the campaign and how to apply, please check the special collaboration website! The application process is not particularly difficult, but there are some instructions and precautions, so it would be better to check them carefully before applying.