For the smartphone real-life treasure hunting game "Disney STEP," 2 new episodes of the new TV commercials, "Encounter with Mickey" and "Mimic," started airing nationwide in Japan from Wednesday, March 5, 2025. Ryunosuke Kamiki and Jun Shison, who appear in the commercial, are close friends in private, although this is their first time co-starring in a commercial, and filming episodes that highlight their close relationship are also being released!
New "Disney STEP" Ads Start Airing from Wednesday, March 5! Also Filming Episodes of Kamiki and Shison!
From Wednesday, March 5, 2025, the new "Disney STEP" Ads featuring Kamiki and Shison are being aired nationwide. In addition to filming episodes that highlight their close relationship in private, making-of videos and more are being released on the "Disney STEP" official YouTube channel and official X (@stepofficialjp)!
Ads Airing from Wednesday, March 5, 2025
In the new TV commercials being aired, the concept of "Disney STEP"—"Your town becomes the stage of the story, a real-life treasure hunting game where you collect treasures with Mickey and friends"—is expressed. With the town as the setting, they are produced as commercials where Kamiki and Shison enjoy the game while goofing around in various ways.
Episode "Encounter with Mickey"
In the episode "Encounter with Mickey", while conveying the key points of the game—meeting Mickey, high-fiving, and then starting a treasure hunt together in a game that utilizes location information—it is a commercial where Kamiki and Shison playfully interact naturally.
Episode "Mimic"
In the episode "Mimic", through the comical interactions of Kamiki and Shison, it conveys that you can change into your favorite outfits and obtain items called "Treasures" with motifs from Disney works.
Filming Episodes of Kamiki and Shison
Filming episodes that highlight the closeness of Kamiki and Shison have been released. Their closeness is also conveyed through the making-of video, so be sure to watch it!
Shison Throws Kamiki with a Shoulder Throw!?
During the filming of the episode "Encounter with Mickey", Kamiki asked Shison, who was high-fiving Mickey in the game, "High-five me too!". In response to Kamiki, Shison pretended to high-five and then attempted a shoulder throw. Kamiki, surprised and saying, "Have you been that good at judo?!", continued their playful interaction. Both seemed to be overflowing with fun and joy.
Kamiki's Impersonations Escalate
During the filming of the episode "Mimic", Kamiki, who received an order from the director saying, "Make it a bit more playful," gradually escalated his impersonations and performed exaggerated ones. While retorting, "That's not even my impersonation anymore! lol", Shison started goofing around with him. In the end, they looked back at the filming scenes and laughed together.
The Two Enjoying "Disney STEP"!
The two actually played "Disney STEP" during breaks in filming. Kamiki rejoiced at meeting Mickey, and Shison was seen trying to explore treasure chests and find treasures.
Reflecting on the Ads Co-starring!
The two, for whom this was their first time co-starring in a commercial, commented, "It doesn't feel like filming. It's incredibly fun because we are approaching the shoot as ourselves, not playing a role!". Both were satisfied with their co-starring in this commercial.
For details or downloading Disney STEP, please see the Disney STEP official website.
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ディズニーの位置情報ゲーム #ディズニーステップ
新TVCM公開記念キャンペーン
＼フォロー＆リポストで
Amazon ギフトカード10,000円分を
抽選で10名様にプレゼント！お二人が楽しむ #ディズニーステップ はこちらから👇https://t.co/PQIx2NVLGZ#しそんりゅう pic.twitter.com/DfAa1y90vq
— Disney STEP（ディズニー ステップ）公式 (@stepofficialjp) March 5, 2025
| Game Overview | |
| Title | Disney STEP |
|---|---|
| Genre | Real-life treasure hunting game |
| Distribution Start Date | Monday, March 3, 2025 |
| Supported OS | iOS/Android |
| Play Fee | Basic Free (In-app purchases available) |
| URL | Official Website, Official X (@stepofficialjp) |
