Konami Digital Entertainment Co., Ltd. announced on Wednesday, April 16, 2025, that actor Riku Hagiwara has been appointed as the "Community Ambassador" for the soccer game "eFootball."
Hagiwara is scheduled to appear on the official "eFootball" YouTube channel in future videos focused on match planning.
Actor Riku Hagiwara Appointed as "eFootball" Community Ambassador!
On Wednesday, April 16, 2025, it was announced that popular actor "Riku Hagiwara" has been appointed as the "Community Ambassador" for the soccer game "eFootball."
At the announcement held at the esports Ginza studio on Wednesday, April 16, he appeared alongside Jon Kabira, the game's in-game commentator.
The event included the presentation of a giant business card commemorating his appointment, a talk session where he discussed his passion for eFootball, and a serious match against the General Producer. Towards the end of the announcement, it was revealed that videos featuring match planning would be released on YouTube in the future.
Giant Business Card Presented!
"eFootball" General Producer Junichi Taya presented Hagiwara with a giant business card as proof of his ambassadorship.
Upon receiving the business card, Hagiwara commented...
PR TIMESI think this is probably the first business card of my life.
I'm happy.
I'll take it to every set I work on and hand them out
...he remarked with excitement.
Comment from Riku Hagiwara
PR TIMESI actually appeared in a 'Winning Eleven' commercial when I was a child, so I'm happy to be involved with 'eFootball' like this.
I'm an 'eFootball' player myself, and I feel I share the same passion for the game as the fans.
I want to play against everyone and help expand the community.
I want to share the appeal of 'eFootball' so that as many people as possible can enjoy it, including newcomers.
Hagiwara also commented on his goals as a Community Ambassador:
PR TIMESI want to host a tournament to help spread 'eFootball.'
Since I've been given the opportunity to work as a Community Ambassador, I believe spreading 'eFootball' is an important mission.
I enjoy playing together with everyone and having fun, so I hope to create opportunities like that with people who love 'eFootball.'
Talk Session Full of Love for "eFootball"
During the talk session, he revealed that he tries to play at least one match a day, sharing many stories that highlight his passion for the game.
He also mentioned that he sometimes plays against fellow actor Fuju Kamio, and discussed how they became eFootball buddies.
PR TIMESI really wanted him to play 'eFootball' with me on set, so I kept inviting him until he started playing.
Serious Match Against the General Producer!
PR TIMESA match was held between Hagiwara, who is skilled enough to reach the top tier "Division 1" in the in-game ranked matches, and General Producer Taya, a winner of past tournaments.
The first half ended in a 0-0 tie, and in a balanced match, Hagiwara showcased his brilliance!
After intercepting the ball, Hagiwara ran up the side, beautifully dribbled past defenders, and struck the ball into the near post, successfully scoring the opening goal.
He spread his arms wide, expressing his joy.
Community Ambassador Projects to Be Released on YouTube!
／
俳優「萩原利久」さんが
eFootball™ コミュニティアンバサダーに就任！
＼この後20:00配信の『eFootball™ CONNECT』にも出演。
ぜひeFootball™ 公式YouTubeチャンネルよりご視聴ください！発表会の様子はこちらから?https://t.co/Vs1rQS3pqD#イーフト #eFootball pic.twitter.com/tEK3QbEMH6
— eFootball™公式 (@we_konami) April 16, 2025
Hagiwara's first project as Community Ambassador will be a match planning series on YouTube.
The videos are planned to showcase the game's appeal as he plays with close friends and guests who are new to eFootball.
Follow the official eFootball YouTube channel and the official eFootball X account (@we_konami) for future updates!
