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Savvy Gaming Group acquired esports companies "ESL" and "FACEIT" and established "ESL FACEIT Group".

Savvy Gaming Groupがeスポーツ企業「ESL」と「FACEIT」を買収し「ESL FACEIT Group」を設立

Savvy Gaming Group has announced that it has acquired ESL, an e-sports league operator, and FACEIT, an e-sports platform, and will merge them to form the ESL FACEIT Group.

What is Savvy Gaming Group?

Savvy Gaming GroupSavvy Gaming Group

Savvy Gaming Group (SGG) is an e-sports company whose CEO is Brian Ward, former head of worldwide studios at Activision Blizzard.
The company is 100% owned by the Public Investment Fund, a Saudi Arabian sovereign wealth fund.

ESLGaming and FACEIT have merged to form ESL FACEIT Group!


Savvy Gaming Group has acquired and merged two companies: ESLGaming, which operates an e-sports league, and FACEIT, which operates a platform for gamers.
The two companies will continue to operate their respective services, which have been in existence for 30 years, and will further strengthen their efforts to discover talent, expand competitions, events and communities, and develop systems and tools.

Niccolo Maisto, CEO of FACEIT, comments

Niccolo Maisto
Mr. Niccolo Maisto

Over the past few years, ESL and FACEIT have had a significant impact on the growth of the eSports industry, bringing different proposals to players, teams, publishers and developers.
Combining these complementary capabilities, and with the support of SGG, we will take a long-term approach to developing a more robust platform to better support the future of competitive eSports and create more value in a sustainable way.

Regarding this acquisition and merger, Niccolo Maisto commented above.
For more information, please check our official blog.


Sorry, this article is only available in Japanese. at the moment.

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