Report on the XSEEDS Booth at "17th Content Tokyo"! Glasses-free 3D Displays Enable New Content

Yamamoto: We mainly handle the rental and sales of Looking Glass for the Japanese domestic market.
We have a lot of experience renting out the entire package—hardware, software, and content—for exhibitions and events.
We also sell the software as a package, so if you purchase it, you can display your existing 3D models and promotional materials in 3D on Looking Glass.

Additionally, our company originally develops business systems, so we can create fully customized systems based on customer requests.
Many customers prefer to create their own applications, but since the software development method is unique and information is hard to find, we provide expertise and operational support as technical assistance.
We also offer maintenance services after implementation.
Our engineers provide installation and content advice, and we have a system in place to dispatch support on-site in case of any issues.

Yamamoto: Yes, that's right. Looking Glass has a very unique camera component.
However, other aspects are similar to general software development, so if there's a request to support Sony's SRD (Spatial Reality Display), for example, we can essentially make it work by just replacing that specific part.

Yamamoto: Currently, we primarily cater to corporations, but we are actually preparing an e-commerce site.
While it's possible to purchase directly from the New York headquarters' website, international transactions can be a hurdle. So, we're planning to stock inventory ourselves and offer Japanese support and development assistance.

For the 6-inch "Looking Glass Go," we're aiming to start sales by summer 2025... as long as it's still warm.
For other models, we don't anticipate much individual demand due to the price, but if you inquire, it might be possible.

Yamamoto: These displays can output around 45 to 100 images simultaneously.
When displaying a still image with Looking Glass, we achieve light-field display by outputting about 45 angled images of the subject.
If images are prepared in advance, it's suitable for exhibitions, etc., as it allows for long-duration playback even in low-spec environments.

Additionally, by utilizing game engines like Unity, smooth rendering is possible with real-time rendering.
In that case, higher machine specifications are required, so a gaming PC with a graphics card or an iPad with an M4 chip would be necessary.

Yamamoto: Yes. For live-action, we mount a camera on a rail and move it parallel to the subject while shooting.
We can capture a stereoscopic image at a pace of about one every two minutes.
Also, although we haven't tried it at our company yet, if we can prepare 45 cameras, it would support shooting stereoscopic videos.

Yamamoto: Technically, it's possible.
However, due to factory lines and demand, the current maximum size is 65 inches.

Yamamoto: That's right.
I believe Looking Glass exists somewhere between games displayed on conventional screens and VR games.
While it's possible to adapt existing games for stereoscopic viewing, I think original games that incorporate unique gameplay enabled by stereoscopic viewing would be more enjoyable.
For example, this is a demo that adds depth to a certain popular fruit game.

Since Looking Glass itself is expensive, we're exploring ways to deploy it in places like arcades and events where a large number of people can casually enjoy it.
Also, while VR content has been growing year by year, it generally has an age restriction of 10 years and older.
In contrast, Looking Glass can be enjoyed by anyone, and we've actually exhibited it at children's events.
The experience of feeling depth with the naked eye and grabbing objects with hand tracking was very well received.

Yamamoto: Our company primarily focuses on business system development, but we wanted to expand our work, and through Looking Glass, we've been able to connect with even more companies.
We are currently exploring ways to utilize Looking Glass.
Until now, we've proposed using CAD data at exhibitions for manufacturing and construction industries. However, starting with this "Content Tokyo," we want to gauge the demand for its application in entertainment, such as with avatars, and in promotional areas, like digital signage.
In terms of achievements, we are currently conducting pilot programs for educational purposes through collaborations with stores, museums, and universities.