Riot Games, publisher of the League of Legends (LoL) , is pleased to announce a multi-year global partnership with jewelry manufacturer Tiffany & Co.
As part of the partnership, Tiffany & Co. will design the trophy for the League of Legends World Championship 2022 ("Worlds 2022"), which will be held from September to November 2022. Tiffany & Co. will be in charge of the trophy design for the "League of Legends World Championship 2022" (Worlds 2022).
Worlds 2022", the LoL World Championship
One of the world's largest e-sports competitions, "Worlds" will feature the top teams from 11 countries and regions competing for the title of "LoL" World Champion.
Worlds" continues to break records each year, with the 2021 finals averaging more than 30 million viewers and reaching a high of more than 73 million simultaneous viewers.
One Japanese team will participate in the Worlds after winning the League of Legends Japan League.
In 2019, Riot Games and fashion brand Louis Vuitton signed a partnership to create a travel case for the trophy that will be used at Worlds 2019.
Since then, there have been many other developments, such as the creation of the "LoL" in-game skin in cooperation with Louis Vuitton and the release of the "League of Legends" collection from Louis Vuitton.
The partnership with Tiffany & Co. is expected to be completed in 2021 when the LVMH Moët Hennessy Louis Vuitton Group completes its acquisition of Tiffany & Co.
Partnership with Tiffany & Co.
In conjunction with the partnership between RIAT Games and Tiffany & Co., it was also announced that the two companies will co-create the trophy for the Worlds 2022 LoL World Championship, which will be held from September to November 2022.
Tiffany & Co. has previously designed the trophy for the "LoL Pro League 2021 Summer," a Chinese LoL league.
The ALL-NEW LPL Silver Dragon Cup, unveiled!
Crafted by Tiffany & Co. and re-casted with prized possessions from players and fans, the new Silver Dragon Cup is a representation of the glory of our predecessors and serves as inspiration for new generations! pic.twitter.com/A8LvYFtYLL
— LPL (@lplenglish) September 2, 2021
The new "Worlds 2022" trophy (Summoner's Cup) is approximately 70 cm tall and weighs 20 kg.
It took 277 hours and four months of work by the skilled craftsmen at Hollowware, a Rhode Island-based workshop that produces more than 65 trophies each year, to design the trophy, which will be available at Riot Games,LoL Esports, Tiffany & Co. Tiffany & Co.'s official website.
Naz Aletaha, Global Head of LoL Esports, Raiat Games, and Alexandre Arnault, Executive Vice President of Product & Communications, Tiffany & Co.
Naz Aletaha, Riot Games
The Summoner's Cup is a symbol of excellence in eSports and the highest achievement in LoL. Holding the Samoner's Cup in your hands means that you are the best team in LoL Esports, and that achievement will be forever etched in the history of LoL Esports. Tiffany & Co. is not only a prestigious brand, but also an outstanding group of designers who have created some of the world's finest sports trophies. Tiffany & Co. is not only a prestigious brand, but also an outstanding group of designers who have created some of the world's greatest sports trophies. We are honored to partner with them to celebrate past, present, and future Worlds champions.
Alexandre Arnault, Tiffany & Co.
We are delighted to continue our partnership with LoL Esports and contribute to the evolution of the world's largest and most popular eSports brand, and for Tiffany & Co. to be responsible for the creation of the Summoner's Cup is a new milestone in the eSports world and a milestone in the 160 years of hand The creation of the Summoner's Cup marks another milestone in the world of eSports and an exciting new chapter in the 160-year history of handmade sports trophies.