The highly popular "Super Mario x 31 Ice Cream (Baskin-Robbins in Japan)" collaboration campaign from last year is back this year!
From Friday, June 28, to Wednesday, July 31, 2024, you can enjoy unique collaborative products.
A 31 Deco Cake themed after the Nintendo Switch game "Luigi's Mansion 2 HD," which launches on Thursday, June 27, 2024, will also appear!
「サーティワン」と「スーパーマリオ」の初コラボが2023年9月1日(金)より開催！オリジナルステッカーもらえる！
An Invincible Summer at 31 Ice Cream!
The "Super Mario x 31 Ice Cream" collaboration campaign, which was highly popular last year, returns.
Keep an eye on this campaign, where collaborative products featuring familiar characters and items will be powered up and reappear, including a new flavor themed after the power-up item Super Star!
Super Star -Double Grape-
PR TIMESA colorful flavor inspired by the familiar power-up item Super Star!
It represents the shining Mario who has become invincible with a grape-flavored sorbet, a muscat-flavored sorbet, and a milk flavor with yellow star-shaped candy that all go perfectly together.
This is a treat that people of all ages can enjoy.
Super Mushroom -Cola Float-
PR TIMESLast year's immensely popular flavor is back!
It's an energetic cola float flavor with cola sorbet containing white popping candy and vanilla ice cream!
Super Mario Double Cup
PR TIMESThe double cup, exclusive to the collaboration campaign, features three limited designs of Mario and friends!
You can enjoy the flavors you are interested in with your favorite cup.
Original Mini File Folder
PR TIMESFurthermore, if you purchase a "Super Mario Double Cup" during the period, you will receive one Luigi's Mansion design mini file folder per cup, while supplies last!
Super Mario Single Sundae
PR TIMESThis year, a sundae with an attractive pipe cup appears again!
The decoration includes whipped cream with colored sprinkles, a brick block of chocolate, and an invincible Mario pick with a Super Star, placed on top of your favorite small-sized ice cream!
The pipe cup is made of plastic and can be taken home!
This sundae is exciting to look at and eat.
Super Mario Double Sundae
PR TIMESThis product, where you can choose two of your favorite small-sized ice creams, comes with a pipe-shaped cup that is approximately 1.3 times larger than the single!
It has plenty of toppings, including a pick of Mario riding Yoshi, coins, Yoshi's Eggs, and Super Mushrooms!
Wonder Flower Crash Soda
PR TIMESA new sensation, Crash Soda is here, inspired by the Wonder Flower, which causes various mysterious changes!
It is a perfect refreshing treat for summer, made with crunchy ice and fizzy soda water, plus pink grape syrup and blue soda syrup, along with your choice of one small size of ice cream.
This drink is truly a Wonder Flower, as the two syrups mix to change into a grape soda flavor.
Enjoy the change in taste and color with the stirrer spoon that comes with a limited-design sticker.
Question Block Ice Cream Set
Take home ice cream in the familiar Question Block box! When you open the box, you will find eight ice cream cups designed with items and Mario friends.
Additionally, it comes with a thick Question Block-design leisure sheet that is sure to be very useful this summer.
Original Leisure Sheet
PR TIMESSuper Mario Variety Box
PR TIMESThe Variety Box, which is very popular for takeout, returns this year with all lineups featuring "Super Mario" collaboration-limited designs!
The boxes, each with a different design based on the number of scoops, are covered with "Super Mario" characters and items on the top and sides.
Luigi's Mansion 31 Deco Cake
PR TIMES
The 31 Deco Cake, which you assemble into an original design by choosing and decorating, appears this year with a Luigi's Mansion 2 HD design, scheduled for release on Thursday, June 27, 2024!
It comes with plenty of attachments, including Luigi and ghost picks, Boo chocolate, suspicious green apple-flavored sauce, and glow-in-the-dark stickers to apply to the background paper.
Super Mario Palette 6
The highly popular "Super Mario Palette 6" from last year returns, powered up for a limited time!
You can freely decorate and enjoy with picks featuring Toad, Peach, and Daisy, who have joined the group.
Get a Sticker with "GPS Check-in"!
During the campaign period from Friday, June 28, to Wednesday, July 31, 2024, if you purchase a "Super Mario" collaboration product at a 31 Ice Cream store and perform a "GPS Check-in" on the smartphone app "My Nintendo," you can receive one original sticker per day!
For more details, please see the official Nintendo website and the official 31 Ice Cream website.
