B-R 31 ICE CREAM CO., LTD. (Baskin-Robbins in Japan) has announced that a collaboration campaign with the Nintendo Switch game Super Mario Galaxy will be held from Wednesday, April 1, 2026, to Thursday, May 7, 2026.
Limited-edition products such as collaboration flavors and sundaes will be sold.
(Note: This collaboration is exclusive to Japan. Product names included in this article are unofficial translations.)
Super Mario Galaxy x Baskin-Robbins Collaboration Campaign Is Now Live!
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4/1（水）スタート✨
おいしさ広がる、ギャラクシーの世界へ！
＼4月は「スーパーマリオギャラクシー×サーティワン」！
『スーパーマリオギャラクシー』の世界観をイメージした、ワクワクする商品が盛りだくさん！詳細はこちら👉https://t.co/Zgvd1YqWVr pic.twitter.com/6kTNTaNPJL
— サーティワン アイスクリーム (@BR31_Icecream) March 27, 2026
A collaboration campaign between the Nintendo Switch game Super Mario Galaxy and Baskin-Robbins Ice Cream is underway!
Limited-edition products such as collaboration flavors and sundaes inspired by the game's world will be available.
The campaign runs from Wednesday, April 1, 2026, to Thursday, May 7, 2026.
Collaboration Product List
Cotton Fruit Galaxy
PR TIMESA collaboration flavor inspired by the sparkling galaxies and the excitement of adventure in Super Mario Galaxy.
It features three colors—dark blue cotton candy-flavored ice cream, sky blue salt lychee-flavored sorbet, and white sweet and sour pear-flavored sorbet—and is topped with Power Star-shaped candy.
You can enjoy a unique combination of sweetness x saltiness x acidity.
- Single Regular Size: 420 yen (tax included)
Super Mario Galaxy Double Cup
Two types of double cups are available: Design A featuring Mario, Peach, Toad, and Rosalina, and Design B featuring Yoshi and Mario.
You can choose two of your favorite ice cream flavors in Small or Regular size.
- Small Double: 510 yen (tax included)
- Regular Double: 760 yen (tax included)
Rosalina Special Double Cup
PR TIMES
A special double cup featuring Rosalina, Mario, Luma, and the Comet Observatory.
It comes with a Rosalina crown pick and a Luma Limited Spoon Charm.
The charm includes a mini silicone ring and metal fittings, so it can be attached to pencil cases or pouches.
- Small Double: 680 yen (tax included)
- Regular Double: 930 yen (tax included)
Get a Limited-Edition Sticker by Purchasing a Double Cup!
PR TIMESWhen you purchase a Super Mario Galaxy Double Cup or a Rosalina Special Double Cup, you can receive a Grand Star Shine Sticker, limited to 310,000 units nationwide.
Super Mario Galaxy Single Sundae
PR TIMES
A sundae that celebrates Mario's diverse actions and transformations.
Your favorite ice cream is topped with whipped cream, silver dragées, a Luma-designed chocolate, and one Mario pick randomly chosen from all 6 variations.
The cup sleeve can be used as a sticker after you finish your treat.
- Price: 580 yen (tax included)
Super Mario Galaxy Double Sundae
PR TIMES
A double sundae designed to look like Mario, Yoshi, and Rosalina traveling through space.
On top of your favorite ice cream, it features whipped cream, a Luma-designed icing biscuit, silver leaf sugar, star-shaped chocolate, and character picks.
It also comes with a Luma Limited Fluffy Sleeve made of microfiber material.
- Price: 1,340 yen (tax included)
Sweets Galaxy Set
PR TIMES
A set that allows you to choose 8 of your favorite ice cream flavors.
It is served in a box and cups decorated with the stages and characters of Super Mario Galaxy, and includes a Rosalina's Storybook Limited Reusable Bag.
The reusable bag can be folded into the shape of a picture book for easy storage.
- Small: 2,990 yen (tax included)
- Regular: 3,550 yen (tax included)
Get a Limited-Edition Collaboration Sticker by Checking In via the Nintendo Store App!
During the campaign period, customers who purchase collaboration products and perform a GPS Check-in using the Nintendo Store smartphone app can receive a limited collaboration sticker.
Please visit the Baskin-Robbins Ice Cream official website for campaign details.
