sega

News 2026.07.17(Fri)
SEGA Official Store, SEGA STORE BEIJING, Opens in Beijing on July 18! The Third Permanent Store Worldwide

News 2026.07.15(Wed)
Yakuza Kiwami 3 & Dark Ties and Sonic Racing: CrossWorlds Are on Sale! Summer Sale Is Now Live!

News 2026.07.14(Tue)
「ペルソナ３」20周年記念！描き下ろPersona 3 20th Anniversary! New Illustration and 20th Anniversary MV Released! New Items Also Arriveイラスト、20周年記念MVが公開！新グッズも登場

News 2026.07.13(Mon)
Sonic Rumble Party Kicks Off Animated Series-Themed Sonic Prime Event Vol. 3! Featuring Pass Rewards and Returning Items

Event 2026.07.10(Fri)
ZETA DIVISION to Exhibit at Tokyo Game Show 2026! Featuring Fan Interaction with Players and Streamers, Plus a Lounge Collaboration with SEGA

News 2026.07.01(Wed)
Persona 4 Revival Reveals Details On Popular High School Idol Character Rise Kujikawa! Appearance At X VORDER RUNWAY Also Confirmed

Event 2026.06.29(Mon)
SANRIO FES 2026 in Minatomirai School Festival Area Photo Report! Featuring DARTSLIVE, Pop'n Music, and More!

News 2026.06.29(Mon)
New Playable Character Bakunawa Killer Arrives in Virtua Fighter Crossroads Versus Mode! Trailer Released

Release 2026.06.24(Wed)
Sonic Frontiers: Definitive Edition for Nintendo Switch 2 Is Now Available! Digital Version Packs Major Updates and DLC From Sonic Frontiers

Event 2026.06.23(Tue)
Sega Hosts First Official Session by a Japanese Gaming Company at Cannes Lions, One of the World's Largest Creative Festivals: Discussing the Story Behind Sonic's Brand Growth

News 2026.06.19(Fri)
Persona 6 Store Pages Now Open! Wishlist Registrations Begin Across Multiple Platforms

News 2026.06.16(Tue)
Sonic's DNA Becomes Reality! The Sonic the Hedgehog DNA Figure to Make Its World Debut at Shibuya PARCO on June 23!