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News 2025.08.01(Fri)
"Persona 3 Reload" is coming to Nintendo Switch 2 on October 23!

Event 2025.07.30(Wed)
eSports Event Experience Adopted as Shinagawa City Furusato Nozei Gift! Interact with Pro Players in "Puyo Puyo"!

News 2025.07.22(Tue)
"P5X" Live Broadcast "Persona X-Stream ver.1.2" to be Streamed on July 23! New Character "Yusuke Kitagawa" to be Explained, Along with Rewards and Operation Cycle

Event 2025.07.18(Fri)
Entries are now being accepted for "Thaiger Uppercut 2025", the Asian regional qualifier for the "VIRTUA FIGHTER Open Championship", the first official world tournament in the Virtua Fighter series!

Event 2025.07.17(Thu)
Exclusive Coverage of Japan's First Flagship Store, "SEGA STORE TOKYO"! Attracting Fans with Merch Aimed at Inbound Tourists

News 2025.07.17(Thu)
"Persona 5: The Phantom X" will be advertised at Shibuya Scramble Crossing and other locations! Check out the powerful images at the site!

News 2025.07.07(Mon)
"Sonic Racing: CrossWorlds" and "Virtua Fighter 5 R.E.V.O." Exhibition Matches Decided for "Esports World Cup 2025"! Plans to Realistically Experience the Game World Also!

News 2025.06.30(Mon)
Hitoshi Ozawa × Riki Takeuchi × Hideo Nakano Show Their Charms! "Yakuza 0 Director's Cut" Promotional Video Making-of Edition Released

Event 2025.06.30(Mon)
Puyo Puyo × Otafuku Sauce! Programming & Cooking Experience for Families Opens on July 29

Product 2025.06.29(Sun)
"Like a Dragon" Merchandise Vending Machine Appears in Umeda, Osaka, from July 1! Selling Popular Items Like the I LOVE Sotenbori T-Shirt

News 2025.06.27(Fri)
"P5X" Ranks #1 in Free Download Charts! Commemorative Gift of 1,500 Meta Jewels

Event 2025.06.27(Fri)
Puyo Puyo Pop-Up Shop Coming to Umeda, Osaka! Limited Edition Merchandise & Character Greeting Events from July 4