The first "Sanrio Games" title, "Sanrio Party Land," is set for release on October 29!

SanrioGames ' first title, " Sanrio Party Land," will be released on October 29, 2026 (Thursday)! The package version of the game will be available for pre-order from June 10, 2026 (Wednesday).

A total of more than 145 Sanrio characters will appear in the game, which includes more than 45 original mini-games!

Sanrio Party Land " is a game in which players can enjoy mini-games and board games with Sanrio characters through their original avatars created by themselves in a town where many Sanrio characters appear. More than 145 Sanrio characters appear in the game, including 16 characters that can be played together as partners in the game.

More than 45 original mini-games filled with the charms of Sanrio characters are included, allowing you to get to know their cute and unexpected sides that are usually hard to see. Each mini-game is a cooperative game based on the theme of " getting along with everyone, " and can be played not only by a single player, but also by up to four players with friends and family.

In addition to mini-games, the game includes a variety of original content such as board games, avatar dress-up, sticker collecting, and fishing. The intuitive operation is suitable for both children and adults, and can be played by one or all.

Information on special offers has also been released!

Limited edition packaged bonus "Hello Kitty Mini Mascot Holder".

PR TIMES

A Hello Kitty mini mascot holder is included with the purchase of the packaged version. The neon colors are inspired by the world of the game and are original to the game.

Early purchase bonus for the downloadable version: "Avatar T-shirt with over 80 Sanrio characters to choose from".

PR TIMES

Purchasing the downloadable version of the game by 23:59 on January 28, 2027 (Thursday) will include an avatar T-shirt (downloadable content) that can be used in the game. You can choose your favorite character from more than 80 T-shirt designs, and enjoy putting your favorite Sanrio character's T-shirt on your avatar.

Limited set for Sanrio Shop and Sanrio Online Shop

PR TIMES

Sanrio Shop and Sanrio Online Shop exclusive sets will also be available at Sanrio directly-managed stores nationwide, Sanrio corners in department stores (some stores are excluded), and Sanrio Online Shop main stores. In addition to the various benefits that come with the packaged version and the early purchase downloadable version, this special limited set will include a character figure set and a special card with NFC functionality that allows you to get a Sanrio character in a limited costume.

The set contents are as follows

• Sanrio Party Land" game software for Nintendo Switch (packaged version)
• Character figure set (Hello Kitty, My Melody, Pom Pom Pudding, Cinnamoroll, and Kuromi)
• Special card with NFC function (Mascot keychain "Chibi Tomo" character in fruit design costume)
• Hello Kitty mini mascot holder
• T-shirts for avatars with over 80 Sanrio characters to choose from

Please check "Sanrio Games" official X (@SanrioGames_JP ) and "Sanrio Party Land" official website for further information.